About
About Parsons AI
A San Diego AI consultancy built on a simple idea: most businesses don't need more AI hype — they need someone to tell them the truth about what's worth doing, and then build it.
What we do
Strategy with a shovel attached
Parsons AI helps small and mid-sized businesses figure out where AI actually fits — and then puts it to work. We start with a paid assessment that looks at how your business really runs, and come back with a straight answer: here's what's worth doing, here's what isn't, here's what it costs.
From there, we build. Workflow automations, document and data pipelines, AI assistants trained on your own information, integrations between the tools you already pay for — practical work that saves real time and money.
And if a build is better handled in-house, we'll say so, scope it cleanly, and guide your team. The goal is your result, not our invoice.
A typical engagement
How it runs
Assess
A paid discovery engagement into your workflows and tools.
Recommend
A prioritized plan with honest cost and return estimates.
Build or hand off
We build it — or scope it cleanly for your own team.
Operating principles
How we operate
Honest assessment
We tell you what's worth doing — and what isn't. A clear 'no' is a real, valuable answer.
We build, not just advise
Strategy is the start, not the deliverable. We can build what we recommend, not just hand you a deck.
Practical over hype
Lower-risk, high-payoff AI work that earns its cost — not the flashiest thing on the market.
Work with the builder
No account managers, no handoffs, no outsourcing. You work directly with the person doing the work.
Founder
Mike Parsons
Founder & Lead Engineer
Parsons AI is led by Mike Parsons — a software engineer and data scientist who builds the systems, not just slide decks about them. He runs every assessment and leads every build personally, so the person you talk to is the person doing the work.
Work together
Want to work together?
Start with an assessment — a focused look at where AI can actually help your business, with a clear plan at the end.